{"id":1968,"date":"2013-11-27T13:30:42","date_gmt":"2013-11-27T12:30:42","guid":{"rendered":"http:\/\/www.carlesgili.es\/?p=1968"},"modified":"2025-11-28T07:50:04","modified_gmt":"2025-11-28T07:50:04","slug":"diferencias-entre-google-adwords-express-y-mi-centro-de-clientes","status":"publish","type":"post","link":"https:\/\/carlesgili.com\/es\/diferencias-entre-google-adwords-express-y-mi-centro-de-clientes\/","title":{"rendered":"Diferencias entre Google AdWords, Google AdWords Express y Mi centro de Clientes"},"content":{"rendered":"<h2>Diferencias para campa\u00f1as AdWords Express, Google AdWords\u00a0y Mi Centro de Clientes<\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: medium; line-height: 19px;\"><a title=\"La Publicidad Online\" href=\"http:\/\/www.carlesgili.es\/4-tipologias-publicidad-online-en-internet\/\" target=\"_blank\" rel=\"noopener\">La Publicidad Online en Internet<\/a> es una de las t\u00e9cnicas del Marketing Digital que, entre otros muchas, agrupa la publicidad en buscadores d\u00f3nde el servicio de Google, Google AdWords, es el m\u00e1s usado en Espa\u00f1a. Y en menor medida, AdWords Express y Mi centro de Clientes.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: medium;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-2037\" alt=\"Las diferencias entre Google AdWords, AdWords Express y Mi centro de Clientes\" src=\"https:\/\/carlesgili.com\/wp-content\/uploads\/2013\/11\/Diferencias-Google-AdWords-Express-Mi-Centro-De-Clientes.jpg\" width=\"640\" height=\"265\" srcset=\"https:\/\/carlesgili.com\/wp-content\/uploads\/2013\/11\/Diferencias-Google-AdWords-Express-Mi-Centro-De-Clientes.jpg 640w, https:\/\/carlesgili.com\/wp-content\/uploads\/2013\/11\/Diferencias-Google-AdWords-Express-Mi-Centro-De-Clientes-300x124.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: medium;\"><b>A) AdWords Express<\/b>: es una variante pura y dura de AdWords. La gran ventaja que ofrece es que el usuario (enfocado sobretodo al peque\u00f1o comercio) que no tiene idea de publicidad online, puede en menos de 10 minutos lanzar una campa\u00f1a en el buscador de Google.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: medium;\"><b>B) Gogle AdWords:\u00a0<\/b>es la herramienta de Google para hacer publicidad, mediante enlaces patrocinados de pago, dentro de su propio buscador, de se su red de blogs\/webs y apps.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: medium;\"><b>C) Mi Centro de Clientes (MCC)<\/b>: es otra variante de AdWords para poder gestionar varias cuentas a la vez. Funciona de la misma manera. La ventaja es que te permite crear varias cuentas de AdWords des de un correo principal. Por lo tanto, si ten\u00e9is pensado gestionar diversas campa\u00f1as para diferentes cuentas (clientes, la tienda online de un familiar y\/o la p\u00e1ginas web de un amigo) os recomiendo que abr\u00e1is directamente una cuenta MCC con vuestro correo principal. Yo la cagu\u00e9. Abr\u00ed primeramente una cuenta de AdWords con mi gmail principal y posteriormente Google no me dej\u00f3 abrir una cuenta de MCC. Aunque se anule la primera. Pol\u00edticas de empresa. As\u00ed que tuve que crear otra cuenta de gmail.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: medium;\">El producto de Mi Centro de Clientes (MCC) podr\u00edamos decir que son \u00abpalabras mayores\u00bb para principiantes. No obstante, de todo se aprende y siempre tiene que ver una primera vez. \ud83d\ude09 As\u00ed pues, p\u00e1sate por este post y descubre<a title=\"Google Academies\" href=\"http:\/\/www.carlesgili.es\/7-ideas-clave-google-academies-a-cargo-de-ramon-fabregat-tarragona\/\" target=\"_blank\" rel=\"noopener\"> 7 ideas que aprend\u00ed en Google Academies.\u00a0<\/a><\/span><\/p>\n<h2 style=\"text-align: justify;\">\u00bfPor qu\u00e9 llamamos SEM a Google AdWords?<\/h2>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/carlesgili.com\/wp-content\/uploads\/2013\/11\/SEM-Google-Adwords-Espana.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-2038\" alt=\"El SEM en Espa\u00f1a es Google AdWords y en EEUU es PPC\" src=\"https:\/\/carlesgili.com\/wp-content\/uploads\/2013\/11\/SEM-Google-Adwords-Espana.jpg\" width=\"640\" height=\"265\" srcset=\"https:\/\/carlesgili.com\/wp-content\/uploads\/2013\/11\/SEM-Google-Adwords-Espana.jpg 640w, https:\/\/carlesgili.com\/wp-content\/uploads\/2013\/11\/SEM-Google-Adwords-Espana-300x124.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: large;\">Por cierto, si est\u00e1s empezando en este mundo y a\u00fan no te atreves con Google AdWords. Aqu\u00ed te dejo un post para empezar las primeras <strong>campa\u00f1as de Adwords<\/strong> y <a title=\" las Campa\u00f1as de Google AdWords y cup\u00f3n de 75\u20ac de Regalo\" href=\"http:\/\/www.carlesgili.es\/campanas-y-cupon-google-adwords-conceptos-basicos\/\" target=\"_blank\" rel=\"noopener\">\u00bfC\u00f3mo conseguir un cup\u00f3n de 75\u20ac de Regalo?<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Diferencias para campa\u00f1as AdWords Express, Google AdWords\u00a0y Mi Centro de Clientes La Publicidad Online en Internet es una de las t\u00e9cnicas del Marketing Digital que, entre otros muchas, agrupa la publicidad en buscadores d\u00f3nde el servicio de Google, Google AdWords, es el m\u00e1s usado en Espa\u00f1a. Y en menor medida, AdWords Express y Mi centro [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2037,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,16,19],"tags":[80,82,92],"class_list":["post-1968","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-markering-comunicacion-online","category-publicidad-online","category-tiendas-online-ecommerce","tag-google-adwords-2","tag-google-express","tag-mi-centro-de-clientes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Diferencias entre Google AdWords Vs Express Vs Mi Centro de Clientes<\/title>\n<meta name=\"description\" content=\"Mini post. \u00bfDudas al abrir una cuenta de Google AdWords? 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